Refund & Exchange Policy

Merchandise must be returned within 30 days of the purchase date in order to receive a full refund. The packing slip must be included along with the item(s) on all returns. All returned merchandise must be in new and resalable condition. No returns or exchanges will be accepted on Game Shirts, Score Shirts, or Final Sale Items. Final Sale Items include any product purchased at a discounted rate of 50% or more. Returns can be conducted at any of our 11 Bama Fever-Tiger Pride store locations. You must present the packing slip on all store returns. Website returns can be mailed to the address listed below.

Dixie Pride Inc.
241-B Mendel Parkway East
Montgomery, AL 36117

Exchange Policy

Please contact Website Customer Service before returning your order so that we can make arrangements to have the product(s) needed to correct your order.  Website exchanges can be mailed to the address listed below. If you would like to conduct an exchange at any of our 11 Bama Fever - Tiger Pride store locations, please contact Website Customer Service first so we can confirm that particular store location will have the item(s) you are looking for. You must present the packing slip on all store exchanges.

Dixie Pride Inc.


Auburn Shirts, Auburn Caps, Auburn Polos, Auburn Gameday Apparel, Auburn Comfort Colors, & More Auburn Gear!

Shop Tiger Pride for the best selection of Auburn University Merchandise, Auburn T-Shirts, Auburn Polos, Auburn Gameday Apparel, Auburn Caps, Auburn Comfort Color Shirts, Iron Bowl Shirts, National Champions Shirts, and much more Auburn Gear than you can possible imagine! You can also buy those hard to find Auburn University gifts like Auburn Home Decor, Auburn Tailgate & Yard Supplies, Auburn Baby Gifts, and much more! For latest trends in Auburn Apparel and Auburn Gear, shop our 10 Tiger Pride store locations or our website We have a total of 10 Tiger Pride store locations in Birmingham, Montgomery, Mobile, Dothan, Hoover, Trussville, Prattville and Daphne. ! Whether you’re looking for an Auburn Comfort Color Shirt, an Auburn Iron Bowl Shirt, or an Auburn National Championship Shirt, shop Tiger Pride! War Eagle!


Being authentic isn’t a trend and it is certainly something you can’t manufacture. It’s about who we are and the relationships we have forged for over 35 years...

Tiger Pride was created by the ingenuity of a local Hallmark owner in 1983 who believed that collegiate products should reflect the unique style of southern ladies and gentlemen. Our long term reputation as an honest company has earned us the respect of our customers and universities. What makes Tiger Pride unique is our promise to offer 100% officially licensed products in our stores and on our website. As a company, we value the artistry of others, and many of our designs are hand drawn by college students, store employees, and even customers. Tiger Pride has become a time-tested symbol of true authenticity, local craftsmanship, and the Auburn way of life. After spreading to 10 store locations across the state, we are excited to offer our original Tiger Pride products to those living all over the country. As we work to take our company to new heights, we do so with you in mind. If you have a question, suggestion, or just something you would like to share, please contact us directly or shoot us a message on our Bama Fever-Tiger Pride Facebook Page. We appreciate your support!